Stars sample gluten-free bread, bagels, granola and more at major independent film event.
Hungry celebrities attending the 2012 Sundance Film Festival had the chance to nosh on offerings from Udi’s Gluten Free Foods. Throughout the event, festival attendees sampled Udi’s gluten-free bread, bagels, granola and more.
According to a press release, actress and honoree AnnaLynne McCord revealed that she is gluten intolerant while at the Creative Coalition’s Annual Spotlight Initiative Awards Gala Dinner, which was sponsored by Udi’s. The entire dinner was prepared using gluten-free ingredients, including Udi’s Gluten Free Pizza Crusts and White Bread.
Other famous faces, including Elizabeth Olsen, Emily Blunt, James Marsden, William H. Macy, Ice T and Lil Jon, tried Udi’s gluten-free offerings during the festival.
The press release noted that Udi’s goal in attending was to encourage consumers to “look again” at how great life without gluten can be.