QVC to Air Gluten-Free Segment on March 23

March 18, 2011

QVC to Air Gluten-Free Segment on March 23

Gluten-free cookbooks and food will be highlighted in hour-long broadcast.

Retail giant QVC will host an hour-long broadcast devoted to gluten-free next week. Eating Gluten Free – Food & Cookbooks will air on March 23 at 4 p.m. ET, with cooking demonstrations and special deals on gluten-free products.

Carol Kicinski of Simply…Gluten-Free will appear with her new cookbook, Simply…Gluten-free Desserts. The professional recipe developer, food writer and TV chef proudly announced the news earlier this week. “It just doesn’t get much more main-stream than QVC, with its millions of viewers, so I am very excited to be part of this exciting television event,” she blogged.

Shane Thompson, founder & president of Shane’s Rib Shack, will also join the broadcast. Shane will talk about gluten-free options offered at Shane’s Rib Shack, including his popular hickory-smoked ribs. Viewers will have the chance to purchase a package of pre-cooked ribs along with Shane’s Original gluten-free BBQ sauce and three recipes from The Shane Family Grill Book, so they can try Shane’s Rib Shack at home.

To celebrate this event, the National Foundation for Celiac Awareness will post reviews of Simply…Gluten-free Desserts and Shane’s Original gluten-free BBQ sauce next week. Visit on March 23 to hear our thoughts, then watch the broadcast and order your own!